Solving the Family Photo Wardrobe Dilemma


One of the biggest concerns for families before a photo session is what to wear.


Here are some general “rules of thumb” when it comes to styling your family for a session.

A family enjoys an autumn day by a fountain lake, with fall foliage and water features in the background.

 

Process

 

A woman and baby wear matching red dresses and smile together outdoors against a wooded backdrop.
Step 01

coordinate

What do you plan to do with your family photos? If you're hoping to display them in your home, for example, you might want to choose outfits that complement your decor. If you're planning to send out holiday cards, you might want to choose something festive or playful.

A family group stands together on a sandy beach at sunset with the ocean and wooded shoreline in the background.
Step 02

consider

While you want your family's outfits to look cohesive, you don't want everyone to be wearing exactly the same thing. Instead, choose a color palette or theme that everyone can work within. For example, you might choose a range of blues and greens, with different shades and patterns for each family member.

A family enjoys a sunny day together on a sandy beach with green mountains in the background.
Step 03

Prioritize

Flattering and comfortable. This is especially important for kids, who may be more likely to get cranky or restless if they're wearing something that doesn't fit well or feels scratchy. If you're planning to wear heels or dress shoes, make sure you bring along a comfortable pair of flats or sandals to wear between shots.

Things to avoid
Colors to avoid:


bright reds, neons, bright oranges (they reflect color onto skin).

Avoid patterns smaller than a quarter:

Tiny patterns cause something called “Chromatic Aberration” in digital images. This is sometimes fixable in editing but can be impossible.

Be Cohesive:

Avoid one of you being dressed up while the others are more casual. This can look a bit awkward in your photos. Choose a casual or dressy look for everyone based on your style and location.

A joyful family plays together outdoors in a wooded area with green trees and ferns in the background.

 

Heaviness: Mix up your darks and lights

 

If one of you is wearing very dark jeans, the other may want to wear lighter pants. If one of you is wearing a navy top, the other shouldn’t wear a dark/heavy-colored top. To a certain degree, alternating the “heaviness” of your outfits can make your images look more balanced. The caveat to this is an intentionally monochromatic look.

 

Other things to avoid:

 

Full pockets, Graphic tees, Bold logos on shirts & Baseball Hats.

The Recipe



- Khakis vs. Jeans: If you really want your images to be as bright as possible, consider having your family wear lighter pants instead of dark pants or jeans.


- Long, Flowy Skirts/Dresses: Dresses and skirts with light textures, feminine ruffles, multiple layers of fabric and the ability to flow and move in the breeze will always photograph beautifully!


- Neutral Colors: Blushes, tans, light pinks, faint blues and light minty teals, creams, grays and whites will always result in more of a light and airy look in your images. These colors create a soft and romantic feel to your images.


- For feminine: flowy fabrics are always a win on the beach. A cute top paired with neutral bottoms or a dress is a great option that will look both stylish and comfortable. The most common color combinations are blue and white, black and white, and all neutrals/earthy tones.


- For Masculine: a nice neutral pair of shorts paired with a button-down or collared shirt is always a good option. This look is both casual and put-together, making it perfect for a beach or outdoor shoot. When it comes to color combinations, blue and white, black and white, and all neutrals/earthy tones are all popular choices. However, for a bit of added interest, consider combining shades of blue, white, and tan/khaki.

Child joyfully leaps on a sandy beach while family relaxes in the background near coastal cliffs.
A multi-generational group poses together on a grassy overlook by a scenic lake on a summer day.
Three people share a tender moment together on a scenic beach with green cliffs and blue water in the background.

 

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